Episode 35 - Dorine Van de Klashorst on combating polarisation online
In this episode we talk to Dorine about how to combat polarisation, the power of authentic relatable stories, how to run a successful social media campaign and the importance of listening and speaking up about the things you believe in.
Who is she? Teamleader of the social media campaign dare to be grey
Fearlessly Feminine because: She and her team have created a platform where the “grey middle ground” of opinions can be heared, so there is more room for nuance instead of polarity online.
Her Work: Studying and challenging the breeding grounds of radicalisation, namely polarisation (online)
Her Dream: Creating more room for nuance to combat (online) extremism.
Her Passion: Making the grey middleground stronger
Her role models: She's really inspired by a quote from Marianne Williamson “Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us. We ask ourselves, Who am I to be brilliant, gorgeous, talented, fabulous? Actually, who are you not to be? You are a child of God. Your playing small does not serve the world. There is nothing enlightened about shrinking so that other people won't feel insecure around you. We are all meant to shine, as children do. We were born to make manifest the glory of God that is within us. It's not just in some of us; it's in everyone. And as we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others.”
If she could give her younger self any piece of advice she would tell her to speak up and talk about her emotions. That she is OK the way she it.
You don’t have to be an expert on something for your opininon to be valid
There needs to be more space for nuanced opinions online
Don’t be afraid to speak up for the things you believe in
Offline and online are a very powerful combination (e.g. in campaigns)
The power of a strong and supportive following
You don’t have to convice everyone of your mission, just connect up with the people who will support you
Try to listen too instead of just shouting your own opinion (online or offline)
Some things are simple (but that doesn’t mean they are easy)
Think of the other people’s point of perspective, ask yourself why they are saying the things they are expressing
When starting a social media campaign: start with a great idea and be realistic about the (instant) results you’ll attain
Use the analytic tools that Facebook provides you with
Get in touch with
Liked this episode?
Check out episode 13 with Celine on the power of a positive attitude or episode 16 with Lauren Smits on no-nonsense happy activism